My branding work includes logo creations, design systems, and supporting print and digital content. An elevated visual representation of a business, product or service, that tells a thoughtful story within seconds, is successful branding. I'm passionate about logo design and systems exploration, both conceptually and tactically. With each of the showcased projects here, the inspiration and solutions unfolded within the actual design development process itself. Forming deep connections with the clients and brands, and taking the time to understand their unique personality traits and values, helped me to effectively bring their narratives to life.